Spring 2013
We have put together the most relevant and engaging topics for
second-stage entrepreneurs. These
modules will provide the tools to immediately enhance your skillset and grow
your business.
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Cari Coats, MBA presenting Positioning Your Company for Growth
Start your journey by creating an overview of your business’ strategic
situation and examine environmental factors that affect your business
- Create actionable goals that will focus your
performance on what you want to achieve
- Identify your major customer groups and the market
research needed to develop your customer profile
- Identify you competition and your competitive advantage
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Analyze various growth strategies and determine
which is most appropriate for a business
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Bronwyn Hoffmann,MA, MST (Oxford) presenting Leading the Organization
As the leader of your business, you set the tone and create a culture of
success
- Increase your self-awareness
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Obtain peak performance from others
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Charline Gauthier, Ph.D. presenting Achieving Breakthrough with a High
Performance Management System
Translate your strategy into action
- Methods for identifying key strategic priorities
- Problem solving tools to close operational gaps that
prevent breakthrough performance
- Implementing strategies to manage change
resistance and achieve desired organizational behavior
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Erica Bader Sorrell, MBA, SPHR presenting The Human Resources Factor
The people in your organization are your most valuable asset
- Learn key performance management tools
- Understand the employment laws relevant to your
business now and in the future
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Mike Gallagher presenting Building
Fundamental Financial Tools
Part 1
Learn key financial concepts and evaluate financial statements to better
understand and review the goals and strategies of the business
- Use financial template to enter Data and create projected financial statements
- Identify budget implications of various strategic decisions
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Kim Hahn, MBA presenting Building
Fundamental Financial Tools
Part 2
Learn key financial concepts and evaluate financial statements to better
understand and review the goals and strategies of the business
- Use financial template to enter Data and create projected financial statements
- Identify budget implications of various strategic decisions
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William Grimm, MBA, JD presenting Can
You Obtain Capital to Fund Growth?
Identify potential sources and develop a plan to obtain funding
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Michael Bowers, Ph.D. presenting Accelerate Business Success with
Marketing, Sales and Social Media
Understand the components of generating business in today’s environment
Develop the knowledge and skills needed to create a marketing plan for your
offering
- Learn how to create, communicate, and deliver value
through effective marketing strategies
- Understand the sales process
- Increase awareness of social media and technology in
building awareness
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William Grimm, MBA, JD presenting Negotiations - A Skill all Entrepreneurs Must Have
As an entrepreneur, you negotiate in all areas of your business
- Dealing with difficult people
- Overcoming hard bargainers
- Managing difficult business conversations
- Achieving mutual goals
- Completing deals
- Planning
- Strengthening relationships
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Cari Coats, MBA presenting Making it Happen
Putting together all the pieces for greater effectives and success
- Identify areas of the business plan that need additional attention before its completion
- Practice giving a venture presentation
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* Modules subject to change.